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Sarah Hicks and Sam Bergman

Monday, July 13, 2009

Riemenschmackdown!

Well, it was really only a matter of time before this issue hit the local press, and here it is now, courtesy of the Star Tribune's fine rock critic, Chris Riemenschneider. Ever since our orchestra unveiled our much-scaled-back $40m renovation plan for Orchestra Hall, I've been waiting for someone in the media to point out that the Day of Music, our wildly popular 8-year-old event showcasing all sides of Minnesota's diverse local music scene, was canceled for lack of sponsorship just weeks before the renovation announce. Riemenschneider obliges, and further points out just how relatively small the cost of putting on the free daylong festival was compared with a $40m outlay for a lobby expansion.

Now, as commentators tend to do, Riemenschneider chose to oversimplify and distort some important stuff for the purposes of making his point. Just for instance, his decision to blithely dismiss our PR staff's assertion that the renovation money wouldn't have been available to fund the Day of Music (or anything else program-related, for that matter) is typical of the willful ignorance arts journalists tend to apply when writing about the business side of the cultural world. His bizarre claim that our entire week of annual (and free) July 4th concerts in towns like Excelsior and Hudson somehow don't count as free concerts played in the Twin Cities metro is also a head-scratcher.

But Riemenschneider's larger point about the importance of events like the Day of Music is unquestionably solid. Yes, the Day really wasn't particularly focused on classical music (though the orchestra's centerpiece concert has always been packed to the gills with a thrillingly diverse audience,) and you could make an argument that, in times as fiscally terrifying as these, we have no business putting on expensive shows that have little to do with our core mission. But the reality is that, in a city with the kind of music scene that Minneapolis/St. Paul proudly sports, no presenting organization can pretend that we don't have a responsibility to reach out to anyone and everyone who supports live music in our community.

Riemenschneider sums things up fairly, if pointedly:

"Let the rich philanthropists putting up most of the renovation money get their cushier seats; that's fine. But at least a small fraction of that money would be better spent on more free or inexpensive programming, as would a good chunk of whatever the state puts up (which has yet to be decided by the Legislature and presidential cand, er, governor)

"Without the Day of Music and events like it -- which bring in the young and diverse crowds sorely missing at Orchestra Hall -- those cushier seats might not have anybody in them in decades to come."

Or to put it another way, our orchestra garners the level of support it does not just because there's a large contingent of Beethoven fans in Minnesota. It's because Minnesotans support arts, culture, and music of all kinds at a level that puts most larger American cities to shame. And while we might be the biggest arts gorilla in town, our long-term fate is inextricably bound up with the health of that vital cultural scene that so many here have been supporting all their lives.

Let me be clear: I understand fully why the Day of Music got canceled this year, and I actually believe it was the right call. Corporate support for the event went from generous to nonexistent at the exact same moment that we (and every other orchestra in the US) were hit by a tsunami of financial woe. The #1 goal has to be to stop the bleeding and stabilize the organization, and that means some tough calls have to be made, and those calls are going to make some people upset.

But I hope that, when the dust finally clears and the economy stops shifting under our collective feet every few minutes, people like Chris Riemenschneider are still there to remind us that we owe one to Minnesota's music scene, and that it's time to pay up.

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3 Comments:

Anonymous Anonymous said...

I read the article that Chris wrote. Frankly, he sounds like someone who's really p.o.'d that the Day of Music got canceled and is just looking to vent. As he mentioned, he's not someone who spends a lot of time in Orchestra Hall, and it's painfully clear that the orchestra badly needs to cut costs. Therefore, without a sponsor, I agree with Sam that it appears to be the right call to scrap the Day of Music at this time. But it does suck.

Whether the renovation comes from the same funds or not doesn't matter. Clearly the hall needs some capital improvements. The lobby is horrible. It isn't just a practical issue anymore - even though I have grown very tired of trying to move around in that thing. But looking around you can see that the windows appear to leak and the carpet is worn. It's looking tired, as it should after 35 years. It would have been nice if Chris hadn't been so off-putting in the way he detailed the situation (I don't know about the plush seats...and Orchestra Concerts are a heck of a lot less expensive than going to most rock concerts, so it's not as if this is an elitist activity)

Having said that, I'm upset too. So far, I see they pulled an originally scheduled James Conlon program off the schedule entirely for next season (and in my opinion, this is a guy you want to have around), as well as a complete overhaul of an originally announced Robert Spano/Salerno-Sonnenberg program. I had planned on attending both of these, but now I won't be going to either of these weeks. It's getting painful.

Word of warning, you can only cut so much and then you will start to feel the affects...people will start staying away and then you'll be sucked into a very bad situation. I know this sounds crazy, but has the orchestra been doing any fund raising lately? There still are some of us who are gainfully employed with a few $ left in our budgets who would be happy to help out. I earn a very average salary but am still able and willing to spend a few bucks for something I'd rather not see disintegrate.

July 13, 2009 at 8:26 PM  
Blogger Sam said...

I understand your frustration with some of the cuts to the classical season, Spartacus, and I can say without reservation that the whole orchestra feels the way you do. But without getting into specifics, let's just say that not everyone in the music business is reading from the same page at the moment, and that's affecting the programming decisions that orchestras around the country have to make when money is tight.

As far as fundraising goes, I can assure you that our development staff is absolutely in overdrive, and has been from the moment the economic collapse began. They've actually done incredible work given the circumstances - most of the fiscal strain on our organization comes not from a lack of annual giving, but from the severe drop our endowment took when the stock market went from above 14,000 to below 8,000. It'll be a long time before we can fully recover.

That having been said, voices like yours are very important for everyone in our organization to hear. I'll definitely pass your comment along...

July 13, 2009 at 8:55 PM  
Anonymous Anonymous said...

Sam, add my voice to Spartacus's, please. I agree with everything that he said. I'd also like to add that the auditorium desperately, DESPERATELY, needs new seats! Please, please, please! They get a lot of "traffic" most of the time, and it's been, I'd guess, over 25 years since they've been upgraded.

I also read the article in the "Star Tribune" on Sunday and it frustrated me also that there wasn't more understanding and patience with both the Orchestra's sponsors and the Orchestra. Riemenschneider was like the kid who wants the new Nikes when his parents, working 2-3 jobs, have trouble buying food every week and he's screaming at them because they said no to him. On the other side, it certainly sounds like Riemenschneider will be jumping up and down and telling everyone he knows and then some to go to the Day of Music when it returns....(smile) I wonder how we get him into the Hall for the subscription concerts? Cinda

July 18, 2009 at 3:38 PM  

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